Blanc PrestigePowdery Floral Extrait de Parfum

Blanc Prestige by Jupilò is a floral, powdery, and citrusy unisex perfume extract. A floral built on cellar accords: white grape and champagne.

A father, suitcases full of bottles

Jupilò is a Roman house founded by Lorenzo Zaccheo — lawyer, professional sommelier, and former boxer. His passion for perfume comes from his father, a lover of beauty and Paris, who returned from trips with suitcases full of bottles: Annick Goutal, Diptyque, L'Artisan Parfumeur, Caron. "And every time, it was Christmas." The child became a collector, then a student of olfactory art, then creative director. The house defines itself as a cross between Rome and Paris, with methods borrowed from oenology that his profession as a sommelier explains. Four perfumers sign the catalog: Vanina Muracciole, Arturetto Landi, Christian Carbonnel, and Luca Maffei.

An opening of white rose and bergamot

The white rose opens on a flower greener and less candied than the red rose, while the bergamot brings the bright citrus. A Mon Chéri accord — cherry, liqueur, and chocolate, Italian confectionery taken literally — slips in an unexpected gourmand touch from the start.

A heart of jasmine, violet, and white grape

The jasmine and violet establish the powdery floral, while the white pepper enhances it. Then come the white grape accord and the champagne accord: the pressed fruit and the bubbles, the mineral acidity of a sparkling wine.

A base of cashmere wood and cedar

The cashmere wood brings its woody and slightly milky sweetness, the cedar wood its pencil-like dryness, and the musk longevity. A deliberately discreet base, which leaves room for the heart.

The house's signature

It is a floral written in the manner of a wine. Jupilò claims methods borrowed from oenology — the founder is a professional sommelier — and this creation is the most direct demonstration of it: the white grape accord and the champagne accord are not ornaments, they occupy the heart of the perfume, where its character is played out. The bubbles bring a mineral acidity that the flowers alone would never have given.

For whom, for what occasions?

Floral, powdery, and citrusy, this extract is for those who love powdery and sparkling florals, and are looking for a celebratory fragrance without heaviness. From spring to autumn, by day as well as by evening. It is the brightest in the catalog.

With Blanc Prestige Jupilò, a sommelier writes a floral as he would taste a wine.