Sugar Addict Korean IncenseVanilla Gourmand Incense

Sugar Addict Korean Incense by Born to Stand Out transposes into incense the gourmand eau de parfum of the Seoul house, created by Anne-Sophie Behaghel. A box of 40 sticks (44 g) with sugar, cocoa and vanilla.

A slowly made Korean incense

Born to Stand Out, a house founded in Seoul in 2022 by Jun Lim, draws here on the Korean tradition of incense, conceived as a moment of pause to purify the space and calm the mind. Each stick is ground and shaped by hand from rubberwood, refined charcoal and traditional plant materials, then each batch rests for 30 days before being packaged. True to the house's DNA, the fragrance is overdosed: the incense burns slowly, with very little smoke, and leaves a dense trail in the room. Made in Korea.

The notes

At the top, sugar and cinnamon essence; at the heart, cocoa and coffee extract; at the base, tonka bean, vanilla absolute, rum, labdanum absolute and cashmere wood.

The house's signature

A sweetness that is never childish. The sugar opens with a crystalline sparkle, but the coffee and labdanum slip in a bitterness that keeps the gourmand side in balance, while the rum gives it depth. It is the same writing as the Sugar Addict eau de parfum: you can thus find in the room the trail you wear on your skin.

How to use

Light the tip of a stick, blow out the flame and let it burn on the incense holder provided, in a ventilated room and out of reach of children. Main components: rubberwood powder and fragrance; allergens declared by the house: benzyl benzoate and coumarin.